Skrola Radio
Skrola Radio is an Italian YouTube channel and music label established in 2023.
It provides livestreams of lo-fi hip hop music 24/7. The brand uses the sloth as the mascot and takes the Mediterranean vibe as a key element. It is based on visuals on subjects including siesta, fiesta culture and Italian culture.
Service
Corporate Identity Design,
Youtube Banner / Profile Picture,
Sticker Pack
Agency
Adlee
Year
2023
To give it a 24/7 vibe, the left side of the banner was designed to symbolize night and the right side symbolize day. The color palette chosen for the brand was emphasized to remind Italy in soft tones. The most important criterion when designing a YouTube banner was that it would serve all sizes. By taking into account all mobile, computer, tablet and television sizes, different details were mentioned in each dimension.
